We discussed the monetization of our own site briefly when we were deciding on which extensions we wanted to install. We have come to the point now that we want to refine and focus our monetization plan and work out the best way to implement our chosen extensions, and add more if needed.
Initially, we discussed using two main models for our site, advertising and subscriptions. But after some more thought, we are going to add in a further revenue source, that of professional services. This will be an attempt to do some consulting based around the knowledge we will be producing.
It is very helpful to have multiple streams of income from a site, as it makes the income more robust overall. Many sites rely on only a single source of income and if something happens to that source, they could be left with nothing without warning.
Let's now look at these different streams in detail.