Book Image

Joomla! 1.5 SEO

Book Image

Joomla! 1.5 SEO

Overview of this book

Some sites always appear at the top of a search result while others fail to even make it to the top ten. Wouldn't you want to see your site on the first page of any search result? This is not easily feasible if you are depending solely on the marketing guys whom you hire for SEO. Joomla! SEO will help you to attract more visitors and improve the way you rank in search engines by giving you the techniques and knowledge to work your site into higher visitor numbers. It will help you to create and improve your site in an easy way. Joomla! is great, and you can make it perform even better by using the guidelines and ideas in this book. Search Engine Optimization is becoming a must for every web site. As the competition on the Internet grows you need to make sure your site is among the top results on the major search engines. More and more people use search engines to find the information they are looking for, so you need to make sure you show up in those search result pages to get those visitors to your web site. Joomla! SEO will provide you with a lot of information, ranging from keywords strategies through technical improvements and content creation. All this information and the tutorials provided are targeted to give you the best base for gaining higher rankings. In the book, you will learn how to build a keyword strategy and create a better site structure for SEO. You will read about technical improvements that will give you better options for SEO. There is a separate chapter that helps you create search-engine friendly and keyword-rich URLs. In the end, you will have a web site that is ready to outperform your competitors and a manual to refer to for improving every step you take.
Table of Contents (17 chapters)
Joomla! 1.5 SEO
Credits
About the Author
About the Reviewers
Preface
9
Tracking and Tracing to Improve Your Web Site

Summary


We looked at several options to get incoming links to your web site, including the following::

  • Paid links

  • Forum signatures

  • Commenting on other web sites

  • How to start building your own incoming links

  • Getting your best content on social marketing sites

  • How to publish articles on republishing services

  • Asking other webmasters for a link

They all need you to invest time to do it right, and you have to check the results using your analytics options. If you see the traffic coming in, make sure you make the next effort of link building to be easier and more effective. You will know from your statistics what works and what doesn't in your niche.

It takes time to learn and execute the optons and ideas in this chapter, and you don't need to do them all and not even in the order it is written. What you should do is start! Start using those free services that can provide you with more incoming links and more direct traffic. It will take time and it will take effort to achieve your goals.