Book Image

WordPress 2.9 E-Commerce

Book Image

WordPress 2.9 E-Commerce

Overview of this book

WordPress is easily one of the hottest platforms for building blogs and general web sites. With the addition of the WP e-Commerce plug-in, it's also a competent platform for easily creating and running an online store, capable of selling physical items as well as services and digital downloads. WordPress with e-Commerce offers every feature that a seller and a customer may need. You can build an online store that makes it easier for the customers to find and buy products.WordPress 2.9 e-Commerce focuses on the integration of WordPress with the WordPress e-Commerce plug-in, covering all aspects of building and developing an online store from scratch.This book provides a simple, step-by-step approach to developing an effective online store. It guides you through your initial planning and first steps, plug-in installation and configuration, building your catalog of products to sell, accepting payments for your orders, and dealing with taxes and shipping. You will also learn how to promote and market your new store, handle customer accounts and staff roles, and deal with essential store security.As you work through each chapter, your online store will grow in scope and functionality. By the time you finish this book, you will have a complete and working store, ready to release your products to the world.
Table of Contents (19 chapters)
WordPress 2.9 -Commerce
Credits
About the Author
About the Reviewers
Preface
Free Chapter
1
Getting Started with WordPress and e-Commerce
2
Getting Ready to Sell
3
Configure Your e-Commerce Settings
4
Managing Your Product Catalog
5
User Accounts: Customers and Staff
6
Checkout and Payment Setup
7
Shipping, Taxes, and Processing Orders
Setting Up a WAMP Testing Platform
Index

Tweaking your WordPress theme


A quick scouring of the Web reveals that there are literally thousands of themes available for WordPress. The sheer amount of choice that we have is great. It also means that we do not have to know how to build an entire theme from scratch just to have some semblance of a unique theme. Still, we can build entire WordPress themes from scratch, and if you are interested in learning how to do so, we suggest reading the latest edition of WordPress Theme Design (ISBN: 978-1-849510-08-0).

Many shop owners are perfectly happy using freely available third-party themes without making any adjustments at all. The downside to this approach is that there are bound to be dozens, or even hundreds, of other sites out there that look almost exactly like your shop. You can easily boost the originality factor of your store by learning a few basic tweaks. In most cases, the adjustments are simple, such as:

  • Changing the header image on a theme you love.

  • Replacing the fonts included...