Book Image

WordPress 3 Search Engine Optimization

Book Image

WordPress 3 Search Engine Optimization

Overview of this book

WordPress is a powerful platform for creating feature-rich and attractive websites and blogs; but with a little extra tweaking and effort your WordPress site can dominate the search engines and bring thousands of new customers to your blog or business. WordPress3.0 Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results and proliferate their business. You'll be able to take your WordPress blog/site to the next level, as well as brush aside even the stiffest competition with this book in hand. We'll begin with a typical WordPress installation and with a variety of simple techniques, turn it into a powerful website that search engines will reward with high rankings. We'll go further: with advanced plug-ins we'll connect your WordPress site to popular social media sites and expand the reach of your site to bring more visitors. You'll learn about dozens of free online tools to accomplish everything from keyword research to monitoring your ranking progress. WordPress is a great start for building search-friendly sites. However, with the tools in this book, you'll get your website/blog noticed by numerous new users/customers or your target audience.
Table of Contents (20 chapters)
WordPress 3 Search Engine Optimization
Credits
Foreword
About the Author
About the Reviewers
www.PacktPub.com
Preface
Index

How to measure your inbound links


As a webmaster engaged in the process of optimization and link building, you'll want to measure and track your link building efforts. Keep in mind that you won't get a link every time you request one. Not only that, but if the page upon which you secure a link is not indexed by search engines, then you won't get any traffic or ranking power from that link. Some pages will be indexed by one search engine and not others, so your inbound link counts in any particular search engine will differ from all the others. In the past years, Google indexed more pages than other search engines, but that has changed as the mid tier search engines link Yahoo! and Bing began to crawl the web more deeply.

You'll use several methods to measure your inbound links. A great source is the search engines themselves. There is also specialized software for the purpose of measuring and evaluating links.

Measuring inbound links with Yahoo! Site Explorer

The quickest and easiest way to...