Book Image

Lean Mobile App Development

By : Mike van Drongelen, Aravind Krishnaswamy
Book Image

Lean Mobile App Development

By: Mike van Drongelen, Aravind Krishnaswamy

Overview of this book

Lean is the ultimate methodology for creating a startup that succeeds. Sounds great from a theoretical point of view, but what does that mean for you as an a technical co-founder or mobile developer? By applying the Lean Start-up methodology to your mobile App development, it will become so much easier to build apps that take Google Play or the App Store by storm. This book shows you how to bring together smarter business processes with technical know-how. It makes no sense to develop a brilliant app for six months or longer only to find out later that nobody is interested in it. Build a Minimum Viable Product (MVP) first. Validate your hypotheses early and often. Discover effective product development strategies that let you put Facebook's famous axiom "move fast and break things" into practice. A great app without visibility and marketing clout is nothing, so use this book to market your app, making use of effective metrics that help you track and iterate all aspects of project performance.
Table of Contents (22 chapters)

Summary

Applying Lean methods to mobile app development is not easy. There are certain unique challenges that get in the way of running a tight Build-Measure-Learn loop with customers and maximizing validated learning. In this chapter, we covered some of the biggest challenges, such as the ones presented by the platforms, the App Stores, and the users themselves.

In the next chapter, we will explore why you should take a pragmatic approach to app development, how to be pragmatic and structured at the same time, and we will look at a few real-world tools and techniques to help you stay focused and practical.