Book Image

Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide

By : Danny Varghese
Book Image

Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide

By: Danny Varghese

Overview of this book

Managing any relationship can be difficult. Microsoft Dynamics CRM 2011 enables an organization to manage their marketing, sales, and service efforts for a customer, and give users a 360 degree view of the customer."Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide" will assist individuals in passing the certification exam by reviewing each topic covered by the exam in depth, providing questions to test your knowledge at the end of each chapter, and finally by providing a 75 question practice exam including answers.You'll start with an introduction to Microsoft Dynamics CRM 2011 along with an overview of the exam, benefits of certification, and helpful exam taking tips.The following chapters take a deeper look into the CRM application itself covering each of the key modules: marketing, sales, service, and service scheduling. At the end of the book, there is a 75 question sample certification exam.This book will help you attain the MB2-868 certification, making you more marketable.
Table of Contents (19 chapters)
Microsoft Dynamics CRM 2011 Applications (MB2-868) Certification Guide
Credits
About the Author
Acknowledgement
About the Reviewers
www.packtpub.com
Preface
Answers to Sample Certification Exam Questions
Index

An introduction to the product catalog


The product catalog in Microsoft Dynamics CRM consists of products and prices. It provides a central location for managing any goods and services that an organization might sell, along with their respective prices and/or discounts.

Business scenarios

Race2Win Insurance Company has a number of clients that were attained through successful marketing campaigns, which generated a number of leads, which in turn led to a number of opportunities. These opportunities include a range of consulting services to determine the best possible insurance coverage. Consulting services are non-tangible, non-inventory items. Along with these services, Race2Win provides welcome kits which include Race2Win branded souvenirs, safety products, and brochures. These products and services can all be managed via the product catalog.

If you recall from the previous chapter, products can be associated to an opportunity and the estimated revenue can be automatically calculated. When...