A price list is basically a collection of price list items. A price list item is a record that sets the price for a particular product. An organization can have multiple price lists with price list items for the same product, in order to price a product differently.
Race2Win Insurance Company now has an extensive, happy customer base. Some of these customers have done business for quite some time, and have earned preferred customer pricing. Race2Win has also taken on some government clients who have negotiated another set of rates. Microsoft Dynamics CRM 2011 offers the perfect solution by allowing the set up of different price lists that can be associated to different customers.