Contoso is a movie ticketing company and sells tickets through Point-Of-Sale terminals across different cities. They wish to consolidate their end-of-day sales data from the terminals to their SAP Line-of-Business system. In the absence of any form of middleware, the POS data needs to be collected manually and the data has to be merged and converted to a format matching the target system. Using EAI, the entire process can be automated and set up in a matter of minutes with BizTalk Services.

Fabrikam is a software vendor and uses Salesforce to manage their customer pipeline and sales orders. All approved orders from Salesforce need to be managed centrally in their ERP system like Oracle, which resides on-premises. Using hybrid connectivity all connections to Oracle on-premises can be managed using BizTalk Adapter Services.

Northwind is an online retailer who manages an e-commerce website for customer purchases. They...