Big data defines the business processes that capture, process, archive, and analyze large, complex datasets. The term big data defines technologies that efficiently process complex and large datasets. Big data is a parallel processing mechanism for processing and storing complex and large volumes of heterogeneous datasets at high speed. Big data includes datasets with sizes beyond the ability of normal software to capture, analyze, and process within a tolerable time.
Emerging technologies such as big data, data science, and visualization are enabling organizations to ingest, transform, and visualize information far beyond the capabilities of conventional business intelligence and data warehouses. These forces are a new wave of analytics capabilities which are creating business value and innovation and improving the decision making of senior executives.
Analytics ingests social data, combining it with other organizational data sources, and enables efficient business decision making...