Book Image

R Machine Learning By Example

By : Raghav Bali
Book Image

R Machine Learning By Example

By: Raghav Bali

Overview of this book

Data science and machine learning are some of the top buzzwords in the technical world today. From retail stores to Fortune 500 companies, everyone is working hard to making machine learning give them data-driven insights to grow their business. With powerful data manipulation features, machine learning packages, and an active developer community, R empowers users to build sophisticated machine learning systems to solve real-world data problems. This book takes you on a data-driven journey that starts with the very basics of R and machine learning and gradually builds upon the concepts to work on projects that tackle real-world problems. You’ll begin by getting an understanding of the core concepts and definitions required to appreciate machine learning algorithms and concepts. Building upon the basics, you will then work on three different projects to apply the concepts of machine learning, following current trends and cover major algorithms as well as popular R packages in detail. These projects have been neatly divided into six different chapters covering the worlds of e-commerce, finance, and social-media, which are at the very core of this data-driven revolution. Each of the projects will help you to understand, explore, visualize, and derive insights depending upon the domain and algorithms. Through this book, you will learn to apply the concepts of machine learning to deal with data-related problems and solve them using the powerful yet simple language, R.
Table of Contents (15 chapters)
R Machine Learning By Example
Credits
About the Authors
About the Reviewer
www.PacktPub.com
Preface
Index

Chapter 7. Social Media Analysis – Analyzing Twitter Data

Connected is the word that describes life in the 21st century. Though various factors contribute to the term connected, there's one aspect which has played a pivotal role. It's called the Web. The Web, which has made distance an irrelevant metric and blurred socio-economic boundaries, is a world in itself and we all are a part of it. The Web or Internet in particular has been a central entity in this data-driven revolution. As we have seen in our previous chapters, for most modern day problems, it is the Web/Internet (henceforth used interchangeably) that acts as a source of data. Be it e-commerce platforms or financial domain, the Internet provides us with huge amounts of data every second. There's another ocean of data within this virtual world which touches our lives at a very personal level. Social networks, or social media, is a behemoth of information and the topic for this chapter.

In the previous chapter, we covered the financial...