Book Image

R Data Science Essentials

Book Image

R Data Science Essentials

Overview of this book

With organizations increasingly embedding data science across their enterprise and with management becoming more data-driven it is an urgent requirement for analysts and managers to understand the key concept of data science. The data science concepts discussed in this book will help you make key decisions and solve the complex problems you will inevitably face in this new world. R Data Science Essentials will introduce you to various important concepts in the field of data science using R. We start by reading data from multiple sources, then move on to processing the data, extracting hidden patterns, building predictive and forecasting models, building a recommendation engine, and communicating to the user through stunning visualizations and dashboards. By the end of this book, you will have an understanding of some very important techniques in data science, be able to implement them using R, understand and interpret the outcomes, and know how they helps businesses make a decision.
Table of Contents (15 chapters)
R Data Science Essentials
Credits
About the Authors
About the Reviewers
www.PacktPub.com
Preface
Index

Summary


In this chapter, we covered the concepts of the recommendation system using the user-based and item-based methodologies. In the process, you learned techniques to convert the data into a format ready to be consumed by the recommendation algorithm and to compute the similarity score using both the cosine similarity and the correlation methods. Additionally, the methodology to compute is explained, empowering the reader to try similar methodology and finally, arrive at the final recommendation list. In the end, we touched on the various techniques that can be used to improve the accuracy of our recommendation engine.

The recommendation engine is a popular technique used across multiple industries and has also proved in bringing monetary benefit to the business. For example, the e-commerce industry uses this to provide recommendations to the users on the products that they might be interested in buying based on their behavior as well as other similar users' behavior, thereby increasing...