Book Image

Practical Predictive Analytics

By : Ralph Winters
Book Image

Practical Predictive Analytics

By: Ralph Winters

Overview of this book

This is the go-to book for anyone interested in the steps needed to develop predictive analytics solutions with examples from the world of marketing, healthcare, and retail. We'll get started with a brief history of predictive analytics and learn about different roles and functions people play within a predictive analytics project. Then, we will learn about various ways of installing R along with their pros and cons, combined with a step-by-step installation of RStudio, and a description of the best practices for organizing your projects. On completing the installation, we will begin to acquire the skills necessary to input, clean, and prepare your data for modeling. We will learn the six specific steps needed to implement and successfully deploy a predictive model starting from asking the right questions through model development and ending with deploying your predictive model into production. We will learn why collaboration is important and how agile iterative modeling cycles can increase your chances of developing and deploying the best successful model. We will continue your journey in the cloud by extending your skill set by learning about Databricks and SparkR, which allow you to develop predictive models on vast gigabytes of data.
Table of Contents (19 chapters)
Title Page
Credits
About the Author
About the Reviewers
www.PacktPub.com
Customer Feedback
Preface

Creating the test and training datasets


Now that we are finished with our transformations, we will create the training and test data frames. We will perform a 50/50 split between training and test:

# Take a sample of full vector
nrow(OnlineRetail) 
> [1] 536068 
pctx <- round(0.5 * nrow(OnlineRetail))
set.seed(1)

# randomize rows

df <- OnlineRetail[sample(nrow(OnlineRetail)), ]
rows <- nrow(df)
OnlineRetail <- df[1:pctx, ]  #training set
OnlineRetail.test <- df[(pctx + 1):rows, ]  #test set
rm(df)

# Display the number of rows in the training and test datasets.

nrow(OnlineRetail) 
> [1] 268034 
nrow(OnlineRetail.test) 
> [1] 268034 

Saving the results

It is a good idea to periodically save your data frames, so that you can pick up your analysis from various checkpoints.

In this example, I will first sort them both by InvoiceNo, and then save the test and train data sets to disk, where I can always load them back into memory as needed:

 

setwd("C:/PracticalPredictiveAnalytics...