Book Image

Advanced Analytics with R and Tableau

By : Ruben Oliva Ramos, Jen Stirrup, Roberto Rösler
Book Image

Advanced Analytics with R and Tableau

By: Ruben Oliva Ramos, Jen Stirrup, Roberto Rösler

Overview of this book

Tableau and R offer accessible analytics by allowing a combination of easy-to-use data visualization along with industry-standard, robust statistical computation. Moving from data visualization into deeper, more advanced analytics? This book will intensify data skills for data viz-savvy users who want to move into analytics and data science in order to enhance their businesses by harnessing the analytical power of R and the stunning visualization capabilities of Tableau. Readers will come across a wide range of machine learning algorithms and learn how descriptive, prescriptive, predictive, and visually appealing analytical solutions can be designed with R and Tableau. In order to maximize learning, hands-on examples will ease the transition from being a data-savvy user to a data analyst using sound statistical tools to perform advanced analytics. By the end of this book, you will get to grips with advanced calculations in R and Tableau for analytics and prediction with the help of use cases and hands-on examples.
Table of Contents (16 chapters)
Advanced Analytics with R and Tableau
Credits
About the Authors
About the Reviewers
www.PacktPub.com
Customer Feedback
Preface
Index

Introduction to R


The R language, as the descendant of the statistics language, S, has become the preferred computing language in the field of statistics. Moreover, due to its status as an active contributor in the field, if a new statistical method is discovered, it is very likely that this method will first be implemented in the R language. As such, a large quantity of statistical methods can be fulfilled by applying the R language.

To apply statistical methods in R, the user can categorize the method of implementation into descriptive statistics and inferential statistics:

  • Descriptive statistics: These are used to summarize the characteristics of the data. The user can use mean and standard deviation to describe numerical data, and use frequency and percentages to describe categorical data.

  • Inferential statistics: Based on the pattern within sample data, the user can infer the characteristics of the population. The methods related to inferential statistics are for hypothesis testing, data...