According to the AI workflow developed in Chapter 1, The AI Workflow, the first step in building and deploying an AI project is to identify the problem that the AI will solve. The problem should be related to a business concern and have a well-defined goal. Equally, the problem should also be known to be solvable by existing AI technologies, thus ensuring a team does not engage in an uncertain research effort that may never yield results.
In most organizations, user feedback is a valuable source of information about the success and deficiencies of a product or service. Except in rare and possibly apocryphal cases, such as Apple's Steve Jobs, who supposedly never engaged in market research or focus groups ("people don't know what they want until you show it to them," https://www.forbes.com/sites/chunkamui/2011/10/17/five-dangerous-lessons-to-learn-from-steve-jobs/#1748a3763a95), user feedback can help refine or repair designs. Sampling the populace's opinion...