Enterprise Gamification – Implementation | Gamification for Employee Engagement

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Table Of Contents

Gamification for Employee Engagement

By : Akila Narayanan

Gamification for Employee Engagement

By: Akila Narayanan

Overview of this book

Gamification for Employee Engagement

Gamification for Employee Engagement

Credits

Credits

About the Author

About the Author

Acknowledgments

Acknowledgments

About the Reviewers

About the Reviewers

Preface

Preface

Free Chapter

Employee Engagement and Gamification

Employee Engagement and Gamification

Understanding the employee needs

A classic case of employee engagement

Employee engagement quotient and the 5 Whys

Driving engagement the SMART way

Defining enterprise gamification

Gamification catalyst for employee engagement

Summary

Gamification in Action

Gamification in Action

Gamification and organizational management

Gamification and enterprise business processes

Other key areas of applicability

Summary

Enterprise Gamification – Strategize

Enterprise Gamification – Strategize

The need for an enterprise gamification strategy

Defining the business objectives

Identifying the target audience

Understanding the target audience behavior

Validating the business case for gamification

A quick recap

The validation checklist

Summary

Enterprise Gamification – Design

Enterprise Gamification – Design

Understanding design thinking

Design thinking approach

Characterizing a design think tank

Why should we apply design thinking to gamification?

The design thinking process

A quick recap

Case study

Summary

Enterprise Gamification – Implementation

Enterprise Gamification – Implementation

Gearing up for implementation

Defining a roadmap for pilot implementation

Building the system

Measuring and monitoring outcomes

Scaling from pilot to full-blown launch

Summary

Sustaining Outcomes and the Road Ahead

Sustaining Outcomes and the Road Ahead

Sustaining outcomes

Developing adoption strategies

Beyond Points, Badges, and Leaderboard

Rewards approach

Seeding the culture

The road ahead

Summary

Defining a roadmap for pilot implementation

A pilot implementation roadmap typically covers the following aspects:

Business context: The first step is to define the business context, the business need, or the problem statement addressed by the pilot implementation.
Pilot description and goals: The next step is to define the description of the pilot project and the goals to be accomplished. The goals can be further decomposed into specific milestones based on geography, employee types, and employee roles depending on the context of implementation.
Scope of implementation: The scope of pilot implementation is a detailed clarification of what is in scope, and what is out of scope.
Solution: The solution is elaborated in detail to show how it will help achieve the business goals by addressing the problem statement, covering the following aspects:
- Feature set/functionalities
- Business rules (game mechanics)
- Proposed technical architecture
- Key benefits
Stakeholders: The stakeholders and their respective...

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