When to talk about competitors
Geertjan Wielenga: In the area of ethical dilemmas, what if you're doing a presentation and you get a question, and you know that your competitor does the job better than your product does. How honest are you?
Tori Wieldt: It depends on the context. If I'm in front of a room of people, I'm not going to give any praise to my competitors. If I'm at happy hour having a beer, standing next to somebody, then that conversation will go a little bit differently. "Does it better" is also highly dependent on a user's situation.
Geertjan Wielenga: What if you know that there's a bug in the tech and you're doing a demo? Do you avoid that particular bug area without saying anything?
Tori Wieldt: I will skirt imperfections, although I would never lie knowingly. I've always been heartened by how intelligent and reasonable developers as customers are. You can just be upfront and say, "This is not the direction the company...