Azure and Office 365 are now considered solid and mature and have a considerable Returns On Investment (ROI) for customers.
They are among the best sources of revenue for Microsoft and where the most investment and capital is redirected. All Microsoft services are requested to align with Microsoft's strategy of increasing the consumption of these two flagship services.
Dynamics 365 Business Central perfectly fits into Microsoft's strategy: it brings new potential SMB ERP customers into this offering to accelerate the best-in-class Microsoft cloud service consumption.
In other words, potential Dynamics NAV and Dynamics GP customers are strongly encouraged to subscribe to Dynamics 365 Business Central's Essential or Premium tier instead of receiving a typical offering for an on-premise deployment.
A huge product transformation...