Book Image

Design Better and Build Your Brand in Canva

By : Laura Goodsell
Book Image

Design Better and Build Your Brand in Canva

By: Laura Goodsell

Overview of this book

If you're constantly frustrated by how long it takes to create a design in Canva, then you've come to the right place. This book will get you up and running quickly with creating professional branded graphics in Canva. You’ll learn how to set up a Canva account, both free and pro and create a brand kit while understanding the importance of branding. Next, you’ll discover all the features and tools as well as how to put everything together to build a brand you love and graphics that work for your business. As you progress, the chapters will show you how to organize your account, create presentations, use videos and animation within your marketing materials and more. By the end of this book, you’ll have a solid understanding of what Canva is and what it does and be able to confidently and easily create a branded design from scratch.
Table of Contents (18 chapters)
1
Part 1: Getting Started, Templates, and Features
6
Part 2: Creating Your Brand and Design Tips
10
Part 3: Let’s Get Creating

Creating Your Perfect Logo

Creating a logo for many business owners is crucial as it helps define the brand, can be added to everything we do. and becomes recognizable for our community and customers.

We can create logos in Canva, and there are lots of amazing templates available; but, as with many platforms, there are terms and conditions that determine what can be done with the content and best practices when it comes to using templates in Canva.

In this chapter, we will cover the following main topics:

  • Creating a logo in Canva and using templates
  • Brand guidelines for logos
  • Using icons, text, and basic shapes in logos
  • Creating different logo versions

By the end of this chapter, you will have a good understanding of how you can use a logo created in Canva and know where templates are and how to edit them to suit your brand, how to add icons and shapes, and how to create different versions of your logo for a variety of uses.