Book Image

Design Better and Build Your Brand in Canva

By : Laura Goodsell
Book Image

Design Better and Build Your Brand in Canva

By: Laura Goodsell

Overview of this book

If you're constantly frustrated by how long it takes to create a design in Canva, then you've come to the right place. This book will get you up and running quickly with creating professional branded graphics in Canva. You’ll learn how to set up a Canva account, both free and pro and create a brand kit while understanding the importance of branding. Next, you’ll discover all the features and tools as well as how to put everything together to build a brand you love and graphics that work for your business. As you progress, the chapters will show you how to organize your account, create presentations, use videos and animation within your marketing materials and more. By the end of this book, you’ll have a solid understanding of what Canva is and what it does and be able to confidently and easily create a branded design from scratch.
Table of Contents (18 chapters)
1
Part 1: Getting Started, Templates, and Features
6
Part 2: Creating Your Brand and Design Tips
10
Part 3: Let’s Get Creating

Summary

Wow, this has been a packed chapter! By now, you should have several graphics created that you can use for your business, including a profile frame, a Facebook banner, an animated Instagram story, a business card, and a magazine or leaflet advert. While you’ve been creating these, you have also learned how to correctly size a Facebook banner and that the platform compresses images. You’ve also learned how to create a profile frame using a circle element. You’ve seen two different ways to add animation to a design and how to create a business card ready for print by knowing how to add bleed marks and crop marks and how to flatten a PDF. We’ve also looked at creating an advert-style poster, which involves looking for different types of elements to use.

Earlier on in this chapter, I mentioned you could add videos to your design as part of the Animation section, so that’s exactly what we are going to be looking at in the next chapter.

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