Book Image

Design Better and Build Your Brand in Canva

By : Laura Goodsell
Book Image

Design Better and Build Your Brand in Canva

By: Laura Goodsell

Overview of this book

If you're constantly frustrated by how long it takes to create a design in Canva, then you've come to the right place. This book will get you up and running quickly with creating professional branded graphics in Canva. You’ll learn how to set up a Canva account, both free and pro and create a brand kit while understanding the importance of branding. Next, you’ll discover all the features and tools as well as how to put everything together to build a brand you love and graphics that work for your business. As you progress, the chapters will show you how to organize your account, create presentations, use videos and animation within your marketing materials and more. By the end of this book, you’ll have a solid understanding of what Canva is and what it does and be able to confidently and easily create a branded design from scratch.
Table of Contents (18 chapters)
Part 1: Getting Started, Templates, and Features
Part 2: Creating Your Brand and Design Tips
Part 3: Let’s Get Creating

Adding elements into the mix

Elements in Canva are the individual items that you use to create a design; they can be shapes, icons, animations, text, images, and video. Each one of these options has its place within your design. In this section, we are going to look at how you find and use these within Canva.

Let’s look at static elements; these are elements that don’t move. However, the following also applies to animated elements and stickers; you can’t change the colors on these.

Once you have your template size open, head over to the Elements section in the top-left corner, and here you will see a search bar and lots of different sections below – Recently used, Lines & Shapes, Graphics, Photos, Frames, Grids, and so on:

Figure 3.1 – A close-up of the Elements section

Figure 3.1 – A close-up of the Elements section

In the search bar, we are going to search for the keyword blob. This brings up a large selection of elements that are brilliant to use as borders...