Book Image

Design Better and Build Your Brand in Canva

By : Laura Goodsell
Book Image

Design Better and Build Your Brand in Canva

By: Laura Goodsell

Overview of this book

If you're constantly frustrated by how long it takes to create a design in Canva, then you've come to the right place. This book will get you up and running quickly with creating professional branded graphics in Canva. You’ll learn how to set up a Canva account, both free and pro and create a brand kit while understanding the importance of branding. Next, you’ll discover all the features and tools as well as how to put everything together to build a brand you love and graphics that work for your business. As you progress, the chapters will show you how to organize your account, create presentations, use videos and animation within your marketing materials and more. By the end of this book, you’ll have a solid understanding of what Canva is and what it does and be able to confidently and easily create a branded design from scratch.
Table of Contents (18 chapters)
1
Part 1: Getting Started, Templates, and Features
6
Part 2: Creating Your Brand and Design Tips
10
Part 3: Let’s Get Creating

Part 2: Creating Your Brand and Design Tips

Now you know how to get your account set up, can create your own designs, and can also edit and use any templates available in the Canva library. The next step is getting your branding right, that is, creating a brand that is consistent and true to what you do. In this section, we will look at every aspect of branding and building a brand in Canva so that you can ensure all of the designs you create for your business have a consistent brand. We’ll also dive a little deeper into some of the popular Canva features to help you create graphics for your business, and you will find tutorials in this section that you can follow along with to help you add that little something extra to a design that will make it eye-catching. Lastly, we can’t forget our design principles, which are a set of guidelines designers use to create designs that look complete and attract the right audience, so we’re going to learn how to apply them to...