Putting pen to paper
We've spent time documenting our current flow, speaking with key stakeholders to find points well suited for automation, and we've got a process selected that we can automate. Now, we need to start thinking through the possible mechanisms and design patterns that will power the automation solution behind our selected process. This can be a tricky undertaking, as every solution comes with a different set of circumstances and challenges.
Often, just the concept of getting started or knowing where to begin can be overwhelming and might discourage some developers from continuing their efforts, particularly if the solution primarily benefits their development processes or if the team working on the solution is small. To that end, let's create a sample solution that shows how we can leverage Marketing Cloud in order to automate some functionality in an effort to both build confidence and get those creative wheels turning!
Defining a use case
For...