Depending on the business, marketing is required to provide monthly, quarterly, and annual reports. In many cases, the head of marketing presents a summary of the key marketing metrics, their results, and plans going forward to the senior executive team. In some cases, these meetings are of the closed door type, but in many organizations that pride themselves for transparency, the marketing VP will be asked to deliver the presentation in front of all employees as part of a routine state of the union address.
Running Effective Marketing Meetings
By :
Running Effective Marketing Meetings
By:
Overview of this book
Table of Contents (11 chapters)
Running Effective Marketing Meetings
Credits
About the Author
About the Reviewer
Preface
Free Chapter
Identifying the Meeting Type
Preparing for the Meeting
Making Your Meetings Fun
Effectively Conducting Your Meeting
An Effective Meeting Follow up
Putting Ideas into Practice
Customer Reviews