Book Image

Fixing Bad UX Designs

By : Lisandra Maioli
Book Image

Fixing Bad UX Designs

By: Lisandra Maioli

Overview of this book

Have your web applications been experiencing more hits and less conversions? Are bad designs consuming your time and money? This book is the answer to these problems. With intuitive case studies, you’ll learn to simplify, fix, and enhance some common, real-world application designs. You’ll look at the common issues of simplicity, navigation, appearance, maintenance, and many more. The challenge that most UX designers face is to ensure that the UX is user-friendly. In this book, we address this with individual case studies starting with some common UX applications and then move on to complex applications. Each case study will help you understand the issues faced by a bad UX and teach you to break it down and fix these problems. As we progress, you’ll learn about the information architecture, usability testing, iteration, UX refactoring, and many other related features with the help of various case studies. You’ll also learn some interesting UX design tools with the projects covered in the book. By the end of the book, you’ll be armed with the knowledge to fix bad UX designs and to ensure great customer satisfaction for your applications.
Table of Contents (14 chapters)

Previous analysis


Before understanding the user behavior on the website or app and finding the main pain points for the user to complete the tasks on your website, which results in conversion, take time to do some heuristic analysis (as we saw in Chapter 2, Identifying UX Issues – UX Methodologies). Don't forget to create personas and understand the user journey (also seen in Chapter 2, Identifying UX Issues – UX Methodologies).

In order to help us to better understand the main UX issues that avoid great conversion, the Brazilian agency Catarinas Design (catarinasdesign.com.br) prepared a kind of checklist with questions that are good to follow:

Are business/product objectives explained and understood quickly?

  • The top of the website needs, in a nutshell, to explain the business:

Is the mark on top and visible?

  • The brand must be at the top of the page (either the center or the left corner):

Are the benefits of the product featured on the homepage?

  • The landing site must have an area that contains...