An event-based example
We now have a solid grasp on what a webhook is, how it differs from an API, and the types of scenarios where it can be a more effective solution than traditional API requests or polling. What might not be so obvious is how we can utilize them to extend our capabilities within Marketing Cloud to improve our current processes. To that end, it might be helpful for us to look at a simple webhook implementation that works with Marketing Cloud to automate an internal process common to many organizations.
For our example, let's say that we are currently using Content Builder to create and manage our email campaigns within Marketing Cloud. Furthermore, we are also utilizing content blocks within Content Builder to modularize our development processes and keep things compartmentalized and easy to maintain. Unfortunately, we've identified issues with version control when working on content as a team and want to minimize impact when multiple people are working...