Book Image

Salesforce Data Architect Certification Guide

By : Aaron Allport
Book Image

Salesforce Data Architect Certification Guide

By: Aaron Allport

Overview of this book

The Salesforce Data Architect is a prerequisite exam for the Application Architect half of the Salesforce Certified Technical Architect credential. This book offers complete, up-to-date coverage of the Salesforce Data Architect exam so you can take it with confidence. The book is written in a clear, succinct way with self-assessment and practice exam questions, covering all the topics necessary to help you pass the exam with ease. You’ll understand the theory around Salesforce data modeling, database design, master data management (MDM), Salesforce data management (SDM), and data governance. Additionally, performance considerations associated with large data volumes will be covered. You’ll also get to grips with data migration and understand the supporting theory needed to achieve Salesforce Data Architect certification. By the end of this Salesforce book, you'll have covered everything you need to know to pass the Salesforce Data Architect certification exam and have a handy, on-the-job desktop reference guide to re-visit the concepts.
Table of Contents (23 chapters)
1
Section 1: Salesforce Data Architect Theory
9
Section 2: Salesforce Data Architect Design
15
Section 3: Applying What We've Learned – Practice Questions and Revision Aids

Representing a single view of the customer on the Salesforce Platform

A single view of the customer (sometimes called an SCV, but meaning exactly the same thing), represents a unified 360° view of each customer. As explained in Chapter 3, Master Data Management, an integration layer can be used to produce a golden record whereby it consolidates data from multiple sources (using an Identifier (ID) registry or IDs in Salesforce against a record). Additionally, data cleansing, deduplication, and enrichment can be included in the process of bringing customer data together.

As you may or may not know, not all Salesforce clouds are on the same underlying infrastructure, and therefore Salesforce produces various connectors and accelerators to overcome this. Examples include the following:

  • The Marketing Cloud connector—connects Marketing Cloud and Sales Cloud
  • The Pardot connector—connects Pardot and Sales Cloud
  • MuleSoft accelerators and connectors for...