Book Image

Amazon Connect: Up and Running

By : Jeff Armstrong
Book Image

Amazon Connect: Up and Running

By: Jeff Armstrong

Overview of this book

Amazon Connect is a pay-as-you-go cloud contact center solution that powers Amazon’s customer contact system and provides an impressive user experience while reducing costs. Connect's scalability has been especially helpful during COVID-19, helping customers with research, remote work, and other solutions, and has driven adoption rates higher. Amazon Connect: Up and Running will help you develop a foundational understanding of Connect's capabilities and how businesses can effectively estimate the costs and risks associated with migration. Complete with hands-on tutorials, costing profiles, and real-world use cases relating to improving business operations, this easy-to-follow guide will teach you everything you need to get your call center online, interface with critical business systems, and take your customer experience to the next level. As you advance, you'll understand the benefits of using Amazon Connect and cost estimation guidelines for migration and new deployments. Later, the book guides you through creating AI bots, implementing interfaces, and leveraging machine learning for business analytics. By the end of this book, you'll be able to bring a Connect call center online with all its major components and interfaces to significantly reduce personnel overhead and provide your customers with an enhanced user experience (UX).
Table of Contents (17 chapters)
1
Section 1: Planning
6
Section 2: Implementation

Chapter 1: Benefits of Amazon Connect

Now that you are getting started on your Amazon Connect journey, let's start by discussing its benefits. Remember, we don't want the rest of the company's stakeholders thinking that this project is the next shiny penny for IT. For that to happen, we need to discuss the benefits and how they might potentially impact your company.

To do that, we will cover the benefits, and then I will go through a couple of scenarios on how those benefits have played out for other companies. These scenarios will help you see the similarities and enable you to draw conclusions that apply to your own company. Once you have drawn your conclusions on how Connect will benefit your company, you will have the necessary information to establish your why. The why will be your critical business drivers that can be communicated to other corporate stakeholders.

In this chapter, we'll work through the following topics:

  • Customer experience
  • Reducing hard costs
  • Reducing soft costs