Book Image

The Data Warehouse Toolkit - Third Edition

By : Ralph Kimball, Margy Ross
5 (1)
Book Image

The Data Warehouse Toolkit - Third Edition

5 (1)
By: Ralph Kimball, Margy Ross

Overview of this book

The volume of data continues to grow as warehouses are populated with increasingly atomic data and updated with greater frequency. Dimensional modeling has become the most widely accepted approach for presenting information in data warehouse and business intelligence (DW/BI) systems. The goal of this book is to provide a one-stop shop for dimensional modeling techniques. The book is authored by Ralph Kimball and Margy Ross, known worldwide as educators, consultants, and influential thought leaders in data warehousing and business intelligence. The book begins with a primer on data warehousing, business intelligence, and dimensional modeling, and you’ll explore more than 75-dimensional modeling techniques and patterns. Then you’ll understand dimension tables in-depth to get a good grip on retailing and moved towards the topics of inventory. Moving ahead, you’ll learn how to use this book for procurement, order management, accounting, customer relationship management, and many more business sectors. By the end of this book, you’ll be able to gather all the essential knowledge, practices, and patterns for designing dimensional models.
Table of Contents (31 chapters)
Free Chapter
1
Cover
2
Title Page
3
Copyright
4
About the Authors
5
Credits
6
Acknowledgements
29
Index
30
Advertisement
31
End User License Agreement

Summary

The web retailer case study used in this chapter is illustrative of any business with a significant web presence. Besides tackling the clickstream subject area at multiple levels of granularity, the central challenge is effectively integrating the clickstream data into the rest of the business. We discussed ways to address the identification challenges associated with the web visitor, their origin, and session boundaries, along with the special dimensions unique to clickstream data, including the session, page, and step dimensions.

In the next chapter, we’ll turn our attention to the primary business processes in an insurance company as we recap many of the dimensional modeling patterns presented throughout this book.