Book Image

Data Fluency

By : Zach Gemignani, Chris Gemignani, Richard Galentino, Patrick Schuermann, Nathan Yau‚ÄØ
Book Image

Data Fluency

By: Zach Gemignani, Chris Gemignani, Richard Galentino, Patrick Schuermann, Nathan Yau‚ÄØ

Overview of this book

Analytical data is a powerful tool for growing companies, but what good is it if it hides in the shadows? Bring your data to the forefront with effective visualization and communication approaches and let?Data Fluency:?Empowering Your Organization with Effective Communication?show you the best tools and strategies for getting the job done right. Learn the best practices of data presentation and the ways that reporting and dashboards can help organizations effectively gauge performance, identify areas for improvement, and communicate results. Topics covered in the book include data reporting and communication, audience and user needs, data presentation tools, layout and styling, and common design failures. Those responsible for analytics, reporting, or BI implementation will find a refreshing take on data and visualization in this resource, as will report, data visualization, and dashboard designers.
Table of Contents (20 chapters)
Free Chapter
About the Authors
End-User License Agreement

Wrapping Up

It surrounds us and penetrates us; it binds the galaxy together.


Data products surround you. They are stories, often summarized, sometimes raw. As a user of these data products, you want to be educated about what you are consuming. You need to answer questions like:

  • Is the information trustworthy?
  • What data is most important and relevant for you?
  • How do you interpret and evaluate the message being delivered by the data product author?
  • What information is actionable?

Data consumers are the foundation of data fluent organizations. They are on the front lines of decision-making—making the thousands of large and small decisions that will determine organizational success. Data consumers need more than the tools to make smart decisions; they need the skills to properly use these tools.