Book Image

Discovering Business Intelligence using MicroStrategy 9

Book Image

Discovering Business Intelligence using MicroStrategy 9

Overview of this book

Business Intelligence is a type of technology that has been proven to support business decisions in an organization. MicroStrategy 9 is a fully-integrated BI platform that makes Business Intelligence faster, easier, and more user-friendly. It enables businesses to generate their own reports and dashboards without the need for technical knowledge.This practical, hands-on guide will provide Business Intelligence for executives, as well as enable BI reports and dashboards without the dependency of IT savvy personnel. It will allow you to design, build, and share business relevant data in hours, in a secure way, including mobile devices and show you how to leverage your transactional information.This example-oriented book looks at the value proposition of cloud computing and the MicroStrategy platform, and features practical exercises for BI reports and dashboard enablement, including the design phase and best practices for when we design a BI report.The book begins with an exploration of MicroStrategy along with typical business needs. Our focus then shifts to best practices for BI reports and dashboard definitions from the functional stand point, with easy-to-do exercises that will allow you to enable the reports in the platform. You will learn about scorecards and dashboards, along with sharing the reports. Next, you will get acquainted with cloud-based services provided by the MicroStrategy platform. By the end of this book, you will able to design, enable, and share BI reports and dashboards without the need for comprehensive technical knowledge, and leverage the latest technology on the market.
Table of Contents (16 chapters)

Visualization objects – graphs and grids


The following figure shows a graphical representation of information:

By graphically representing the information in one single view, we can respond to business questions and detect trends and behavior of the information. In this case, we are looking at sales by region, where region 2 is the most profitable.

The following screenshot gives a detailed account of an object that is ideal for data analysis (store in this example) in order to detect specific behavior and review specific values in a grid representation:

We can use a combination of graphs and grids in one single view for a quick review of the data without the need to navigate to separate pages; this kind of single view is called a dashboard. So far, the concept is quite similar to Microsoft Excel; however, the main difference is the way in which to produce and design this visualization in MicroStrategy and how to exploit, analyze, and share information with key personnel responsible for making...