Book Image

Discovering Business Intelligence using MicroStrategy 9

Book Image

Discovering Business Intelligence using MicroStrategy 9

Overview of this book

Business Intelligence is a type of technology that has been proven to support business decisions in an organization. MicroStrategy 9 is a fully-integrated BI platform that makes Business Intelligence faster, easier, and more user-friendly. It enables businesses to generate their own reports and dashboards without the need for technical knowledge.This practical, hands-on guide will provide Business Intelligence for executives, as well as enable BI reports and dashboards without the dependency of IT savvy personnel. It will allow you to design, build, and share business relevant data in hours, in a secure way, including mobile devices and show you how to leverage your transactional information.This example-oriented book looks at the value proposition of cloud computing and the MicroStrategy platform, and features practical exercises for BI reports and dashboard enablement, including the design phase and best practices for when we design a BI report.The book begins with an exploration of MicroStrategy along with typical business needs. Our focus then shifts to best practices for BI reports and dashboard definitions from the functional stand point, with easy-to-do exercises that will allow you to enable the reports in the platform. You will learn about scorecards and dashboards, along with sharing the reports. Next, you will get acquainted with cloud-based services provided by the MicroStrategy platform. By the end of this book, you will able to design, enable, and share BI reports and dashboards without the need for comprehensive technical knowledge, and leverage the latest technology on the market.
Table of Contents (16 chapters)

Preface

This book covers various MicroStrategy 9 capabilities, such as the do-it-yourself approach, import and export of data from or into MicroStrategy, dashboards, scorecards, sharing or distribution of BI reports/dashboards, Cloud BI, and Mobile BI. It also explains standard designs and best practices applicable to each chapter depending on the content and context. This book, from start to finish, will guide you well on the various offerings and practices around creating various analyses using the MicroStrategy platform Cloud service.

What this book covers

Chapter 1, The Value Proposition of MicroStrategy, serves as a guide for the self-service concept, for the prerequisites to install and enable the platform, and for preparing a data set used in the book as a reference. At the end of the chapter, the user will understand the self-service concept and confirm that he can apply the DIY approach.

Chapter 2, Mapping Typical Business Needs, explains to the user the procedure and mechanism, with a very practical approach, of how to map business needs to MicroStrategy components. At the end of this chapter, users will have a clear understanding of how to map their real business to MicroStrategy components.

Chapter 3, Reporting – from Excel to Intelligent Data, explains the procedures and gives hints to design, build, and deploy BI reports using the MicroStrategy platform. The users will be able to generate their first report and analyze data based on a real business need.

Chapter 4, Scorecards and Dashboards Information Visualization, explains the procedures and mechanisms to design, build, and deploy scorecards and dashboards, focalized in the self-service approach. At the end of this chapter, the user will be able to identify the objects and rules of MicroStrategy for enabling dashboards and scorecards. This chapter will also serve as a practical guide for users to develop their own dashboards.

Chapter 5, Sharing Your BI Reports and Dashboards, covers the procedures to share reports and the subscription engine. At the end of this chapter, the user will be able to set up MicroStrategy components in order to share the reports to defined audiences in an automatic schema.

Chapter 6, MicroStrategy and the Cloud, explains the Cloud offering of MicroStrategy and its usage. At the end of this chapter, the user will be able to identify the Cloud offering of MicroStrategy and see that it is ready to use with basic models.

Chapter 7, BI Reports at Your Hands, explains the mobile offering of MicroStrategy, with some practical recommendations and guidelines to enable it. At the end of the chapter, the user will be able to identify the offering of MicroStrategy in the mobile arena, and will be able to design and build a specific model in an iPad and Android device.

Appendix A, MicroStrategy Express, explains the various types of MicroStrategy Cloud offerings with relevant screenshots.

Appendix B, Visualization, explains various visualization properties and some of the key visualizations in detail.

What you need for this book

  • A MicroStrategy account to enable the Cloud express service

  • Microsoft Excel

Who this book is for

This book is best for a beginner MicroStrategy developer or an analyst who wants to get more insight on various MicroStrategy business intelligence features and offerings. Senior MicroStrategy users can also benefit from the latest product offerings around Cloud and mobile implementations. Also, this book is useful for business users who want to analyze their data on their own using MicroStrategy. Though this book begins with the core concepts of business intelligence with MicroStrategy, it would be helpful to have some prior familiarity on business intelligence products and their applications.

Conventions

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Code words in text are shown as follows: "We can include other contexts through the use of the include directive."

New terms and important words are shown in bold. Words that you see on the screen, in menus or dialog boxes for example, appear in the text like this: "Select the Profit by Employee filter."

Note

Warnings or important notes appear in a box like this.

Tip

Tips and tricks appear like this.

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Errata

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