Book Image

Mastering Social Media Mining with Python

By : Marco Bonzanini
Book Image

Mastering Social Media Mining with Python

By: Marco Bonzanini

Overview of this book

Your social media is filled with a wealth of hidden data – unlock it with the power of Python. Transform your understanding of your clients and customers when you use Python to solve the problems of understanding consumer behavior and turning raw data into actionable customer insights. This book will help you acquire and analyze data from leading social media sites. It will show you how to employ scientific Python tools to mine popular social websites such as Facebook, Twitter, Quora, and more. Explore the Python libraries used for social media mining, and get the tips, tricks, and insider insight you need to make the most of them. Discover how to develop data mining tools that use a social media API, and how to create your own data analysis projects using Python for clear insight from your social data.
Table of Contents (15 chapters)
Mastering Social Media Mining with Python
Credits
About the Author
About the Reviewer
www.PacktPub.com
Preface

Summary


This chapter continued the discussion on mining data from Twitter. After focusing on text and frequencies in Chapter 2, #MiningTwitter - Hashtags, Topics, and Time Series, this chapter focused on the analysis of user connections and interactions. We discussed how to extract information about explicit connections (that is, followers and friends) and how to compare influence and engagement between users.

The discussion on user communities has led to the introduction of unsupervised learning approaches for group users according to their profile description, using clustering algorithms.

We have applied network analysis techniques on data related to a live event, in order to mine conversations from a stream of tweets, understanding how to identify the tweets with the highest number of replies and how to determine the longest conversation.

Finally, we have also shown how to understand the geographic distribution of tweets by plotting the tweets onto a map. By using the Python library Folium...