In this section, we will cover the end-to-end workflow of how to fetch tweets using Logstash and visualize tweets with Kibana.
The workflow for real-time Twitter data analysis will be as follows:
Creating a Twitter developer account to get keys to fetch tweets
Creating a Logstash configuration file that specifies the input and output
Fetching tweets using the Logstash Twitter input
Storing tweets in Elasticsearch using the Logstash Elasticsearch output
Analyzing Twitter data and creating visualizations in Kibana for scenarios
This analysis can be performed for a wide range of activities, such as marketing, brand building, brand management, customer focus, and so on. In this chapter, we will focus on how a company can use Twitter to build their brand and get unique statistics related to it using Twitter. Also, this would be useful for a company to monitor their marketing campaigns.
At the end of this chapter, you will be able to answer questions such...