Book Image

Tableau 10 Complete Reference

By : Joshua N. Milligan, Tristan Guillevin
Book Image

Tableau 10 Complete Reference

By: Joshua N. Milligan, Tristan Guillevin

Overview of this book

Graphical presentation of data enables us to easily understand complex data sets. Tableau 10 Complete Reference provides easy-to-follow recipes with several use cases and real-world business scenarios to get you up and running with Tableau 10. This Learning Path begins with the history of data visualization and its importance in today's businesses. You'll also be introduced to Tableau - how to connect, clean, and analyze data in this visual analytics software. Then, you'll learn how to apply what you've learned by creating some simple calculations in Tableau and using Table Calculations to help drive greater analysis from your data. Next, you'll explore different advanced chart types in Tableau. These chart types require you to have some understanding of the Tableau interface and understand basic calculations. You’ll study in detail all dashboard techniques and best practices. A number of recipes specifically for geospatial visualization, analytics, and data preparation are also covered. Last but not least, you'll learn about the power of storytelling through the creation of interactive dashboards in Tableau. Through this Learning Path, you will gain confidence and competence to analyze and communicate data and insights more efficiently and effectively by creating compelling interactive charts, dashboards, and stories in Tableau. This Learning Path includes content from the following Packt products: • Learning Tableau 10 - Second Edition by Joshua N. Milligan • Getting Started with Tableau 2018.x by Tristan Guillevin
Table of Contents (20 chapters)
Title Page
About Packt
Deeper Analysis - Trends, Clustering, Distributions, and Forecasting

Advanced mapping techniques

We've touched on geographic visualization throughout the book. You've seen symbol maps and filled maps. Here we'll take a look at supplying your own geocoded data along with creating custom territories.

Supplementing the standard in geographic data

We saw in Chapter 1, Creating Your First Visualizations and Dashboard, that Tableau generates Latitude and Longitude fields when the data source contains geographic fields that Tableau can match with its internal geographic database. Fields such as country, state, zip code, MSA, and congressional district are contained in Tableau's internal geography. As Tableau continues to add geographic capabilities, you'll want to consult the documentation to determine some specifics on what the internal database contains.

However, if you have latitude and longitude in your dataset or are able to supplement your data source with that data, you can create geographic visualizations with great precision. There are several options for...