Book Image

Artificial Intelligence Business: How you can profit from AI

By : Przemek Chojecki
Book Image

Artificial Intelligence Business: How you can profit from AI

By: Przemek Chojecki

Overview of this book

We’re living in revolutionary times. Artificial intelligence is changing how the world operates and it determines how smooth certain processes are. For instance, when you go on a holiday, multiple services allow you to find the most convenient flights and the best hotels, you get personalized suggestions on what you might want to see, and you go to the airport via one of the ride-sharing apps. At each of these steps, AI algorithms are at work for your convenience. This book will guide you through everything, from what AI is to how it influences our economy and society. The book starts with an introduction to artificial intelligence and machine learning, and explains the importance of AI in the modern world. You’ll explore how start-ups make key decisions with AI and how AI plays a major role in boosting businesses. Next, you’ll find out how media companies use image generation techniques to create engaging content. As you progress, you’ll explore how text generation and AI chatbot models simplify our daily lives. Toward the end, you’ll understand the importance of AI in the education and healthcare sectors, and realize the risks associated with AI and how we can leverage AI effectively to help us in the future. By the end of this book, you’ll have learned how machine learning works and have a solid understanding of the recent business applications of AI.
Table of Contents (10 chapters)

Automate your marketing efforts with AI

Using AI tools to boost your marketing is another great idea for how you can grow your company. Currently, there are dozens of products on the market that will allow you to manage ad campaigns, automate email marketing (rasa.io, Mailchimp), or help you with content generation.

Tools like Curata use AI to help marketers find an interesting perspective on a piece of news and show its relevance to your company. The more content you can produce, the better outreach you will have, and thats vital for the growth of any startup.

Buying into AI tools and taking time to learn them is important if you want to be a cutting edge company. As a startup, you dont have to fight with legacy software. You can often start from scratch with a new idea, implement it, and see how it works. This is the most significant competitive advantage you have over larger organisations. Use it to your benefit by regularly learning about the new tools you...