Book Image

Data Governance Handbook

By : Wendy S. Batchelder
Book Image

Data Governance Handbook

By: Wendy S. Batchelder

Overview of this book

2.5 quintillion bytes! This is the amount of data being generated every single day across the globe. As this number continues to grow, understanding and managing data becomes more complex. Data professionals know that it’s their responsibility to navigate this complexity and ensure effective governance, empowering businesses with the right data, at the right time, and with the right controls. If you are a data professional, this book will equip you with valuable guidance to conquer data governance complexities with ease. Written by a three-time chief data officer in global Fortune 500 companies, the Data Governance Handbook is an exhaustive guide to understanding data governance, its key components, and how to successfully position solutions in a way that translates into tangible business outcomes. By the end, you’ll be able to successfully pitch and gain support for your data governance program, demonstrating tangible outcomes that resonate with key stakeholders.
Table of Contents (24 chapters)
1
Part 1:Designing the Path to Trusted Data
7
Part 2:Data Governance Capabilities Deep Dive
14
Part 3:Building Trust through Value-Based Delivery
20
Part 4:Case Study

The Value of Primary Data Management

One of the most difficult challenges of Primary Data Management isn’t the deployment of the platform or the complex integrations. It’s actually the build out of the business case, which includes clearly articulating the value of a Primary Data Management investment. Because of the nature of the complexity of any Primary Data Management platform (regardless of customer, contact, vendor, etc.), the number of sources, and the number of adoptions, it can be difficult for business stakeholders to understand how such a large financial investment will result in business outcomes.

Most PDM investments fail when the business value is not clearly documented early in the program. In more challenging implementations, the reason the company struggled to understand the value of the investment, was when the business case we largely driven from a technology lens versus a business lens. While there is good reason to invest in PDM from a purely IT...