Book Image

Data Forecasting and Segmentation Using Microsoft Excel

By : Fernando Roque
Book Image

Data Forecasting and Segmentation Using Microsoft Excel

By: Fernando Roque

Overview of this book

Data Forecasting and Segmentation Using Microsoft Excel guides you through basic statistics to test whether your data can be used to perform regression predictions and time series forecasts. The exercises covered in this book use real-life data from Kaggle, such as demand for seasonal air tickets and credit card fraud detection. You’ll learn how to apply the grouping K-means algorithm, which helps you find segments of your data that are impossible to see with other analyses, such as business intelligence (BI) and pivot analysis. By analyzing groups returned by K-means, you’ll be able to detect outliers that could indicate possible fraud or a bad function in network packets. By the end of this Microsoft Excel book, you’ll be able to use the classification algorithm to group data with different variables. You’ll also be able to train linear and time series models to perform predictions and forecasts based on past data.
Table of Contents (19 chapters)
Part 1 – An Introduction to Machine Learning Functions
Part 2 – Grouping Data to Find Segments and Outliers
Part 3 – Simple and Multiple Linear Regression Analysis
Part 4 – Predicting Values with Time Series


Here are the answers to the preceding questions:

  1. No. The variables would be of different numeric dimensions.
  2. To achieve higher revenue by selling smaller quantities of items to avoid logistics costs.
  3. We can use time series to build a forecast of sales in subsequent years.
  4. We can optimize inventory management by understanding which groups have a higher product rotation and at what time of the year.
  5. Reasons could include the product's dimension and weight and the origin and destination. A group with these characteristics could affect the profits of the company if it does not adopt the correct approach.