8.1 Importance of EDA
If you think of data analysis as a treasure hunt, then Exploratory Data Analysis (EDA) is the treasure map that guides your way. EDA provides a comprehensive overview of your data, including its dimensions, characteristics, and hidden patterns. By having this "map" of your data before deciding on the best "route" to find insights, you can better understand what lies ahead.
Suppose you have a dataset that records customer behavior in a retail store. Simply looking at the raw data won't give you any real insights. However, with EDA, you can answer questions such as: Is there a pattern to when sales peak? What is the average age of customers? Do people who purchase Product A also tend to purchase Product B? By finding the answers to these questions, you can gain a better understanding of your data and ultimately make more informed decisions.
8.1.1 Why is EDA Crucial?
Data Cleaning
Exploratory Data Analysis (EDA) is a crucial step in any...