Book Image

Advanced Machine Learning with R

By : Cory Lesmeister, Dr. Sunil Kumar Chinnamgari
Book Image

Advanced Machine Learning with R

By: Cory Lesmeister, Dr. Sunil Kumar Chinnamgari

Overview of this book

R is one of the most popular languages when it comes to exploring the mathematical side of machine learning and easily performing computational statistics. This Learning Path shows you how to leverage the R ecosystem to build efficient machine learning applications that carry out intelligent tasks within your organization. You’ll work through realistic projects such as building powerful machine learning models with ensembles to predict employee attrition. Next, you’ll explore different clustering techniques to segment customers using wholesale data and even apply TensorFlow and Keras-R for performing advanced computations. Each chapter will help you implement advanced machine learning algorithms using real-world examples. You’ll also be introduced to reinforcement learning along with its use cases and models. Finally, this Learning Path will provide you with a glimpse into how some of these black box models can be diagnosed and understood. By the end of this Learning Path, you’ll be equipped with the skills you need to deploy machine learning techniques in your own projects.
Table of Contents (30 chapters)
Title Page
Copyright and Credits
About Packt
Contributors
Preface
Index

Data understanding


For our business case, we'll focus on identifying the association rules for a grocery store. The dataset will be from the arules package and is called Groceries. This dataset consists of actual transactions over 30 days from a real-world grocery store and consists of 9,835 different purchases. All of the items purchased are put into one of 169 categories, for example, bread, wine, meat, and so on.

Let's say that we want to develop an understanding of what potential customers will purchase along with beer to identify the right product placement within the store or support a cross-selling campaign.