Book Image

IBM Cognos Business Intelligence

Book Image

IBM Cognos Business Intelligence

Overview of this book

IBM Cognos is Business Intelligence software that enables businesses to fully utilize their maximum potential. It connects people with information from virtually any data source whenever and wherever they need it so that they can make better decisions, faster.Take the practical, hands-on approach to managing your reporting environment with "IBM Cognos Business Intelligence" - packed with coverage of all the latest features to truly help you maximize your potential.With this in-depth practical guide you will learn how to fully utilize IBM Cognos 10 so that your business can make smarter decisions, achieve better results and gain a deeper understanding of your company's data. You will learn about critical topics like Report Studio, Query Studio, Analysis Studio, Security and Administration as well as in-depth coverage of other features like Business Insight, Business Insight Advanced, and Active Reports, which were introduced with IBM Cognos 10.
Table of Contents (21 chapters)
IBM Cognos Business Intelligence
Credits
Foreword
About the Author
Acknowledgement
About the Reviewers
www.PacktPub.com
Preface
Index

The business case for Cognos Workspace


This section sounds like a catchy name of a webinar or a clever marketing campaign. However, there really is a strong business case for Cognos Workspace. This product was purpose-built for the business users and relies on the business users to drive the acceptance of it.

As we have discussed, Cognos Workspace is all about empowering the business user. The simplest business case for this product is the ability of someone in the business to now design and build their own dashboard without IT support. This alone is a pretty powerful capability. What I would like to do though is move beyond the business case to how you and I can drive user adoption.

The easiest way to drive user adoption is from the top down, and with Cognos Workspace it is easy to gain attention from the top. When you think of dashboards, the most common type of dashboard in businesses is the executive dashboard. What I would propose as the best way to drive user adoption through an organization...