Summary of Level 1 Octalysis in Action

As you can see, lots of new ideas can come out by thinking through the 8 Core Drives, setting a guiding roadmap to design for an engaging experience. Of course, the designing work is far from over.

When designing, it’s great when lots of ideas go into the top of a brainstorming funnel. However, it is usually a bad sign when lots of ideas come out of the funnel towards implementation because it shows a lack of focus. Most companies can only implement a subset of the creative ideas in a timely manner.

There are other methodologies and processes to narrow down all the features to a feasible set within my own workflow, but this is somewhat beyond the scope of this book. I mostly want to explain how applying the 8 Core Drives allows us to creatively design for engaging experiences, when previously we only knew how to decide on functionality and features, or simply slap on badges. Beyond that, there are also things that need to be refined such...