Book Image

iAd Production Beginner's Guide

By : Ben Collier
Book Image

iAd Production Beginner's Guide

By: Ben Collier

Overview of this book

Think of an iAd as a micro-app contained within an app on a user's iPhone or iPad that they've downloaded from the App Store. When the user taps your advert's banner it bursts into life filling the entire screen of their device. iAd Beginner's Guide takes you through the start to finish process of building rich, compelling, interactive iAds. You will learn to create beautiful multi-page ads with store finders, social sharing, 3D images and video galleries. You will create ads that utilize the powerful technologies in the iPhone to make your brand shine. Once you have engaged the user you can carry out targeted advertising campaigns with location-based coupons, store finders and social engagement. Using the iTunes Store you will see how it's even possible to add one-click digital content purchasing right within your ad. Learn how iAd producer manages all the HTML5, JavaScript, and CSS3 behind your iAd. You will be creating emotive, gripping and effective mobile advertising campaigns in no time.
Table of Contents (18 chapters)
iAd Production
Credits
About the Author
About the Reviewer
www.PacktPub.com
Preface

Time for action — adding the banner


We'll add an iAd banner into the placeholder app that we built in the last exercise. If you want to use your own app make sure you're familiar with the interface builder in Xcode. Follow these steps in order to add the banner:

  1. 1. Open your project, or our demo project in Xcode.

  2. 2. From the file list, open the file iAd_Demo_AppViewController.xib, if it isn't already. This will launch the interface builder. From the object library, drag the Ad BannerView object to the main view. The object library contains a large amount of items that can make it hard to navigate. You can use the search text area underneath it to filter results. Searching for a banner reveals any banner-related objects. In the following screenshot, you can see a search for banner:

  3. 3. Reposition your banner view so it snaps into place at the bottom center of the screen.

  4. 4. Apple recommends putting your banner at the top or bottom of your app and making sure it is static; putting it in scrollable...