Book Image

iAd Production Beginner's Guide

By : Ben Collier
Book Image

iAd Production Beginner's Guide

By: Ben Collier

Overview of this book

Think of an iAd as a micro-app contained within an app on a user's iPhone or iPad that they've downloaded from the App Store. When the user taps your advert's banner it bursts into life filling the entire screen of their device. iAd Beginner's Guide takes you through the start to finish process of building rich, compelling, interactive iAds. You will learn to create beautiful multi-page ads with store finders, social sharing, 3D images and video galleries. You will create ads that utilize the powerful technologies in the iPhone to make your brand shine. Once you have engaged the user you can carry out targeted advertising campaigns with location-based coupons, store finders and social engagement. Using the iTunes Store you will see how it's even possible to add one-click digital content purchasing right within your ad. Learn how iAd producer manages all the HTML5, JavaScript, and CSS3 behind your iAd. You will be creating emotive, gripping and effective mobile advertising campaigns in no time.
Table of Contents (18 chapters)
iAd Production
Credits
About the Author
About the Reviewer
www.PacktPub.com
Preface

Testing on the device


Testing on your computer is great for checking whether graphics look like you expect them to, previewing animations, and trying out the flow of your ad; but they don't compare to the experience of touching and interacting with your immersive iAd.

Installing iAd Tester

iAd Tester is the fake placeholder app we used in the iOS Simulator to test our iAd. Apple has made the app available so we can install it and test ads directly on our iOS devices. With iAd Tester, we can access iAds on our device, remotely on our Mac, and wirelessly from the iAd Test Server.

In the previous screenshot, you can see the iAd Tester running on an iPhone 4.