Book Image

iAd Production Beginner's Guide

By : Ben Collier
Book Image

iAd Production Beginner's Guide

By: Ben Collier

Overview of this book

Think of an iAd as a micro-app contained within an app on a user's iPhone or iPad that they've downloaded from the App Store. When the user taps your advert's banner it bursts into life filling the entire screen of their device. iAd Beginner's Guide takes you through the start to finish process of building rich, compelling, interactive iAds. You will learn to create beautiful multi-page ads with store finders, social sharing, 3D images and video galleries. You will create ads that utilize the powerful technologies in the iPhone to make your brand shine. Once you have engaged the user you can carry out targeted advertising campaigns with location-based coupons, store finders and social engagement. Using the iTunes Store you will see how it's even possible to add one-click digital content purchasing right within your ad. Learn how iAd producer manages all the HTML5, JavaScript, and CSS3 behind your iAd. You will be creating emotive, gripping and effective mobile advertising campaigns in no time.
Table of Contents (18 chapters)
iAd Production
Credits
About the Author
About the Reviewer
www.PacktPub.com
Preface

Time for action — publishing on the network


To enable your account for use with the iAd Test Server, you need to contact Apple, who can enable your Apple ID for testing. You'll only be able to do this when you're in the final stages of iAd production and have an iAd Account Manager at Apple.

  1. 1. Choose Export, then Upload to iAd Test Server. You'll need to sign in using your Apple ID. The Upload Options dialog will then appear.

  2. 2. Enter in the details of your iAd, such as the ad name and description.

    Note

    If you upload an ad with the name of an existing ad, it will be overwritten; to avoid this, make sure you use a unique name.

  3. 3. Click Upload and your iAd will begin uploading to the test server. You won't be able to edit the ad while it uploads, but you can continue working on other iAd projects.

  4. 4. Once the upload has completed, you're able to e-mail an announcement to your team that the iAd is available on the testing server. The e-mail will have instructions which can be used to view the ad...