Book Image

iAd Production Beginner's Guide

By : Ben Collier
Book Image

iAd Production Beginner's Guide

By: Ben Collier

Overview of this book

Think of an iAd as a micro-app contained within an app on a user's iPhone or iPad that they've downloaded from the App Store. When the user taps your advert's banner it bursts into life filling the entire screen of their device. iAd Beginner's Guide takes you through the start to finish process of building rich, compelling, interactive iAds. You will learn to create beautiful multi-page ads with store finders, social sharing, 3D images and video galleries. You will create ads that utilize the powerful technologies in the iPhone to make your brand shine. Once you have engaged the user you can carry out targeted advertising campaigns with location-based coupons, store finders and social engagement. Using the iTunes Store you will see how it's even possible to add one-click digital content purchasing right within your ad. Learn how iAd producer manages all the HTML5, JavaScript, and CSS3 behind your iAd. You will be creating emotive, gripping and effective mobile advertising campaigns in no time.
Table of Contents (18 chapters)
iAd Production
Credits
About the Author
About the Reviewer
www.PacktPub.com
Preface

Time for action — what a state!


Let's adjust the states of the menu buttons in our Coffee Beans example project:

  1. 1. If you haven't already, open the Coffee Beans project that we've been working on. Double-click on the Menu page to open it on the canvas.

  2. 2. Single-click on the menu object to select it, and then open the Inspector and find the SETTINGS heading. Beneath the heading, next to the STYLES drop-down, is the state selector, a selector that lets you change between editing the Normal, Highlighted, and Disabled states. When you select a different state, any styles you apply will only appear when the button is in that state. You can see the state selector in the following screenshot:

  3. 3. Change the selector to Highlighted; this button state should use an inverted or reversed version of the normal linear gradient. Expand the Background section, and select the same gradient as your normal state. If you're using the example colors, use a Snow to Silver gradient, using the crayon selector.

  4. 4...