Finally something new! How refreshing it is to be learning and experimenting again, especially if you're an old hand! After at least ten years of linear evolution, here we are with a quantum leap, the black swan that truly disrupts the communication sector.
With an installed base of hundreds of millions, and soon to be in the billions ballpark, browsers (both on PCs and on smart phones) are now complete communication terminals, audio/video endpoints that do not need any additional software, plugins, hardware, or whatever. Browsers now incorporate, per default and in a standard way, all the software needed to interact with loudspeakers, microphones, headsets, cameras, screens, etc.
Browsers are the new endpoints, the CPEs, the phones. They have an API, they're updated automatically, and are compatible with your system. You don't have to procure, configure, support, or upgrade them. They're ready for your new service; they just work, and are waiting...