Book Image

Oracle CX Cloud Suite

By : Kresimir Juric
Book Image

Oracle CX Cloud Suite

By: Kresimir Juric

Overview of this book

Oracle CX Cloud offers features and capabilities that help companies excel at sales, customer management, and much more. This book is a detailed guide to implementing cloud solutions and helping administrators of all levels thoroughly understand the platform. Oracle CX Cloud Suite begins with an introduction to high-level Oracle architecture and examines what CX offers over CRM. You’ll explore the different cloud-based tools for marketing, sales, and customer services, among others. The book then delves into deployment by covering basic settings, setting up users, and provisioning. You’ll see how to integrate the CX suite to work together to interact with the environment and connect with legacy systems, social connectors, and internet services. The book concludes with a use case demonstrating how the entire Oracle CX Suite is set up, and also covers how to leverage Oracle ICS and Oracle CX Cloud for hybrid deployment. By end of the book, you will have learned about the working of the Oracle CX Cloud Suite and how to orchestrate user experience across all products seamlessly.
Table of Contents (15 chapters)
Title Page
About Packt


Today, it is becoming increasingly difficult to distinguish your company from all of the competitors. Moreover, this is a constant activity, and companies need software that will enable them to do so in an appropriate manner. Solutions and architectures described in this chapter are the tools that you need to succeed in this environment, offering companies building blocks that are interchangeable and configurable to address the ever-changing needs of your business. A considerable number of functionalities are shared between solutions, which means that they are more or less building blocks that enable you to reorganize your processes in a situation of organizational change.

In our solutions, we have covered commercial capabilities, loyalty and marketing, service and support, social engagement, and a 360° view with enhanced data and analytics.

Combined, all of these functionalities will enable your business to thrive and adapt to any, and every, challenge that it can face.

In the next...