Some of the other nice features of Odoo's Website Builder are the built-in promotion tools for your website. It is not only helpful to use the promotion option for each of your web pages, it is vital. If you don't go in and specify the title, keywords, and descriptions for your pages, Odoo will provide default information to search engines such as Google. This is never a good idea! Be sure to take the time to at least provide a proper title and description for each of your web pages.
Search engine optimization (SEO) refers to practices used to build good website traffic by making your website easier to find within the most popular web search engines. No successful business wants their website to linger in the rear of the search results list while competing websites are jumping to the front of the line and garnering all of the customer views.
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