Book Image

Architecting AI Solutions on Salesforce

By : Lars Malmqvist
Book Image

Architecting AI Solutions on Salesforce

By: Lars Malmqvist

Overview of this book

Written for Salesforce architects who want quickly implementable AI solutions for their business challenges, Architecting AI Solutions on Salesforce is a shortcut to understanding Salesforce Einstein’s full capabilities – and using them. To illustrate the full technical benefits of Salesforce’s own AI solutions and components, this book will take you through a case study of a fictional company beginning to adopt AI in its Salesforce ecosystem. As you progress, you'll learn how to configure and extend the out-of-the-box features on various Salesforce clouds, their pros, cons, and limitations. You'll also discover how to extend these features using on- and off-platform choices and how to make the best architectural choices when designing custom solutions. Later, you'll advance to integrating third-party AI services such as the Google Translation API, Microsoft Cognitive Services, and Amazon SageMaker on top of your existing solutions. This isn’t a beginners’ Salesforce book, but a comprehensive overview with practical examples that will also take you through key architectural decisions and trade-offs that may impact the design choices you make. By the end of this book, you'll be able to use Salesforce to design powerful tailor-made solutions for your customers with confidence.
Table of Contents (17 chapters)
1
Section 1: Salesforce and AI
3
Section 2: Out-of-the-Box AI Features for Salesforce
8
Section 3: Extending and Building AI Features
12
Section 4: Making the Right Decision

Chapter 7: Building AI Features with Einstein Platform Services

This will be a hands-on chapter that will take you through three examples of using the Einstein Platform Services APIs to create custom AI solutions for the platform. Along the way, it will discuss some of the architectural choices and trade-offs involved. The examples will move from an image classifier to a text recognizer to a sentiment analysis application, all integrated into a normal Salesforce Sales or Service workflow.

In this chapter, we're going to cover the following main topics:

  • Introducing Einstein Platform Services
  • Getting started with the Vision and Language Model Builder
  • Classifying images with Einstein Vision
  • Understanding text with Einstein Language

After completing this chapter, you will have gained an understanding of how to use Einstein Platform Services to build AI solutions on Salesforce using advanced API-based methods.