Book Image

Keap Cookbook

By : Michelle Bell
Book Image

Keap Cookbook

By: Michelle Bell

Overview of this book

Say goodbye to feeling overwhelmed by Keap Pro/Max! This guide is your ultimate companion, taking you from the initial setup to daily usage and routine maintenance, showing you how to leverage the system’s features for business success. We start by building a solid foundation for Keap Pro/Max, guiding you through the setup and helping you navigate the features with ease. As you progress, you'll uncover advanced strategies and tricks that will elevate your business. Imagine managing your customer relationships effortlessly, delighting them at every step. Learn how to organize your contacts, track sales, and enhance the customer experience. Say goodbye to manual tasks and hello to efficiency by automating your marketing campaigns. You'll target your audience with precision and create personalized customer journeys. Need to generate leads? This book reveals proven techniques to attract, capture, and nurture leads effectively. You'll master campaign management, ensuring every step is seamlessly executed for maximum conversions. By the end of this book, you’ll be a Keap Pro/Max wiz, ready to dominate your niche and scale your business using the power of automation to supercharge your marketing efforts and achieve workflow mastery.
Table of Contents (20 chapters)
Free Chapter
1
Part 1: Getting Started with Keap
4
Chapter 3: Managing Contacts
5
Part 2: Streamlining Communication
8
Part 3: Sales Pipeline Management
10
Part 4: Automation and Reporting
14
Part 5: Integration and Optimization

Lead magnet

Using a lead magnet is like planting seeds for your email list. It’s a powerful way to attract and engage potential customers by offering something of value in exchange for their contact information. It not only grows your list but also builds trust and credibility with your audience.

Once they’ve expressed interest in learning more about you by requesting your lead magnet, you have the chance to send emails (often termed indoctrination, though I prefer my story as it feels less icky) to warm them up and draw them deeper into your world, bringing them one step closer to becoming buyers.

For a basic lead magnet, you’re going to need five things:

  1. A landing page to collect data
  2. A free giveaway such as a guide, video, worksheet, or listicle
  3. A welcome/delivery email
  4. A tag to segment the group
  5. Three to five emails to tell your story

How to do it…

  1. Following the instructions in Chapter 6, build a public form...